We must not forget that Korea is not at peace, and Eighth Army remains prepared to 'Fight Tonight.” This means we train while maintaining our equipment readiness to the high standards of the U.S. Readiness is a top priority in Eighth Army. resolve to support our regional allies and deterrence to potential adversaries. On duty in the Asia-Pacific since 1944, Eighth Army's enduring presence has long signaled U.S. So where is the 8th Wonder of the World? Watch on below to find out.The United States is a Pacific nation, with our country's political, economic and security interests ever connected to this dynamic region. The video also supports our activity offshore to keep New Zealand alive in the hearts and minds of international visitors for when they are able to return.”Īir New Zealand say they have had to be creative with a lot smaller budget this year due to COVID-19, with costs shared between Tourism New Zealand and the airline. Tourism New Zealand Director Commercial and acting CEO René de Monchy says, “Tourism is vital to New Zealand’s recovery and the safety video is another way we are encouraging Kiwis to do something new, by showcasing the amazing range of experiences on offer in Aotearoa. Leanne Geraghty, Air New Zealand Chief Customer and Sales Officer It’s important to keep New Zealand as a visitor destination top of mind.” We know the decision-making process for visitors to come to New Zealand will be different into the future – so we need to be building the appeal and desire now in international markets in anticipation of borders reopening. “The video also assists in supporting the recovery of international tourism once borders reopen. In the absence of international visitors, the safety video is a unique way to stimulate further local demand, benefiting local tourism operators, the New Zealand economy and Air New Zealand employees.” Said Ms Geraghty. Around 30 per cent of people flying on our domestic network are usually visitors from overseas. “With borders closed as a result of COVID-19, we’ve seen a significant impact on the New Zealand tourism industry.
The latest iteration, Aotearoa, the 8th Wonder of the World sees local destinations across New Zealand passionately and creatively put forward their submission to be named the 8th Wonder of the World.Īs always, it’s quirky and funny and another fine example of the national airline and tourism board working together for mutual benefit.Īir New Zealand Chief Customer and Sales Officer Leanne Geraghty say Aotearoa, the 8th Wonder of the World is a high impact way to promote destinations across New Zealand, from Cape Reinga to Stewart Island, to both domestic and international audiences. In the process, Air New Zealand’s safety videos have also become one of the carriers best brand marketing tools, racking up billions of viral views over the years and creating a ton of positive sentiment for New Zealand’s national carrier and the land of the long white cloud itself. Who doesn’t love a good Air New Zealand safety video?Īs the pioneers of reinventing the ‘necessary but boring’ pre-flight safety refresher, Air New Zealand have famously rolled out one creative hit after another over the years.Įxpertly blending and showcasing local and international destinations on the airline’s network with humour, safety protocols and popular culture of the moment, the three to four-minute episodes have become highly entertaining videos we’ve wanted to watch whether we’ve been flying somewhere or not. Air New Zealand and Tourism New Zealand have today launched a new safety video ‘Aotearoa, the 8th Wonder of the World’ to help support the domestic tourism industry and put a pre-Christmas smile on our faces.
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